The Digital Copy in Architecture: New Discourses and Approaches

Sevin� Alkan Korkmaz¹, A�alya Allmer²
¹Department of Architecture, Dokuz Eylul University Institute of Science, �zmir, Turkey
²Department of Architecture, Dokuz Eylul University Faculty off Architecture, �zmir, Turkey

Nowadays, any intellectual product can be produced and reproduced in digital environment. In parallel with the development of digital reproduction technologies, the concept of copy has been reshaped and debated in different contexts. The first break with the digital copy is the physical loss of the distinction between original and copy. In its simplest sense, a digital copy is a digital file created in the virtual environment and capable of being replicated infinitely. Each of these files is identical, that is why it is impossible to establish a predecessor - successor relationship between the duplicated digital files. Differentiating from the mechanical production, it does not propose countless copies made from the same model, but numerous identical copies, none of which is the original model. In this context, the digital copy can be re-processed by each user and constructed in the physical world through uninterrupted manufacturing processes. At this point it is possible to talk about the potentiality of the concept of redux in architecture. In the scope of the study, the concept of redux is discussed through the digital-based current reproduction and construction processes, which are similar to craft production. The Villa Rotunda Redux project (2012) of the Fashion Architectural Taste (FAT) group is examined in this context. Villa Rotunda Redux, the case study of this paper, has been presented as a part of �The Museum of Copying� exhibition at the 13th Venice Architecture Biennale in 2012. Palladio�s Villa Rotunda, the most imitated building in the world, has been imitated once again by using contemporary fabrication techniques. The installation presents many questions relating to �architectural copy�. Through the analysis of visual material and the discourses surrounding the installation�s design process, this study examines the contemporary copy culture and the potentiality of the redux in architecture.

Keywords: FAT, architectural copy; architectural theory; Redux; Villa Rorunda.

Mimarl�kta Dijital Kopya �zerine Yeni S�ylem ve Yakla��mlar

Sevin� Alkan Korkmaz¹, A�alya Allmer²
¹Dokuz Eyl�l �niversitesi, Fen Bilimleri Enstit�s�, Mimarl�k B�l�m�, Bina Bilgisi Doktora Program�, �zmir
²Dokuz Eyl�l �niversitesi, Mimarl�k Fak�ltesi, Mimarl�k B�l�m�, �zmir

G�n�m�zde herhangi bir fikri �r�n, dijital ortamda �retilebilmekte ve yeniden �retilip, �o�alt�labilmektedir. Dijital yeniden �retim teknolojilerinin geli�imine paralel kopya olgusu yeniden �ekillenmekte ve farkl� ba�lamlarda tart��ma konusu olmaktad�r. Dijital kopya ile ya�anan ilk k�r�lma, �zg�n ile kopya olan ayr�m�n�n fiziksel olarak yitirilmesidir. En basit anlamda dijital kopya, sanal ortamda olu�turulan ve teoride sonsuz say�da �o�alt�labilme olana��na sahip dijital dosyad�r. Bu dosyalar�n her biri �zde�tir, yani �o�alt�lan dijital dosyalar aras�nda �nc�l � ard�l ili�kisi kurmak olanaks�zd�r. Mekanik �retimin t�pk�bas�m�ndan farkl�la�an bu durum, ayn� kal�ptan �retilen say�s�z kopya �nermesi de�il, kal�b� olmayan say�s�z �zde� kopya �nermesidir. Bu ba�lamda, �retilen dijital kopya, her kullan�c� taraf�ndan yeniden i�lenebilmekte ve kesintisiz devam edebilen tasar�m-�retim s�reci ile fiziksel d�nyada in�a edilebilmektedir. Bu noktada mimarl�kta bir potansiyel olarak redux olgusundan bahsetmek m�mk�nd�r. �al��ma kapsam�nda redux olgusu, zanaat �retimi ile benzerlikler g�steren dijital tabanl� g�ncel yeniden �retim ve in�a s�re�leri �zerinden ele al�nmakta ve Fashion Architectural Taste (FAT) grubunun Villa Rotunda Redux projesi (2012) bu ba�lamda irdelenmektedir. Villa Rotunda Redux enstalasyonu, 13. Venedik Mimarl�k Bienali�nde yer alan, �The Museum of Copying/Kopyalama M�zesi� ba�l�kl� serginin par�alar�ndan biridir. Palladio�nun Villa Rotunda�s�n�n dijital �retim tekniklerinin yard�m�yla, yorumlanarak yeniden in�as�na odaklanan enstalasyon, g�ncel mimari kopya olgusuna ili�kin sorular bar�nd�rmaktad�r. Villa Rotunda Redux enstalasyona odaklanan bu �al��ma ise, g�ncel mimari kopyan�n �e�itlenen i�eri�ini ve redux kavram�n�n mimarl�k alan�nda kullan�m olanaklar�n� irdelemeyi ama�lamaktad�r.

Anahtar Kelimeler: FAT, mimari kopya; mimarl�k kuram�; Redux; Villa Rorunda.

Sevin� Alkan Korkmaz, A�alya Allmer. The Digital Copy in Architecture: New Discourses and Approaches. Megaron. 2018; 13(2): 226-236

Corresponding Author: A�alya Allmer, T�rkiye

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