Assesing design support programmes from an inovation models perspective in Turkey

�nsal, Teng�z

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Assesing design support programmes from an inovation models perspective in Turkey [Megaron]

Megaron. 2016; 11(1): 150-161 | DOI: 10.5505/megaron.2016.49379

Assesing design support programmes from an inovation models perspective in Turkey

Teng�z �nsal
Mimar Sinan Fine Arts University, Faculty Of Architecture, Department Of Industrial Design, Istanbul

The innovative character of the industrialized countries contributes to their economic performance. The dynamics of innovation are not dependent only on scientific and technological developments but also include design, which acts as a bridge between technology, services, user-centred, and social innovation. Design is not only implemented by in-house activities in countries with powerful design sectors; design- and innovation-related external actors are also actively used. Influenced by the new inovation models, innovation-related external actors contribute to a country�s competitiveness by engaging in local and global collaborative networks they form among themselves, and with manufacturing industries.

Awareness about the role and contribution of innovation and design in attaining competitiveness has been raised in Turkey, and relevant political, legal, and administrative regulations have been implemented in the 2000s. The theoretical framework on which policies and supports are based relies on linear innovation models, and new generation innovation models are not actively used. Yet, the ratio of manufacturing industry firms that have the capacity to make limited products and technological developments in Turkey is high. In addition to that, the use of collaborative (local and global) networks between manufacturing firms of different sizes and innovative outsourcing suppliers is low. This study aims to build a conceptual framework for the active use of design in product innovation by analyzing the relevant public policies. To this end, the focus will be on current policy and strategy documents, and the design-support programs provided by the public.

Keywords: design policies, design support programmes, industrial design, innovation models, local and global networks

T�rkiye�de tasar�m destek programlar�n�n yenilik modelleri perspektifinden de�erlendirilmesi

Teng�z �nsal
Mimar Sinan G�zel Sanatlar �niversitesi, Mimarl�k Fak�ltesi, End�stri �r�nleri Tasar�m� B�l�m�, �stanbul

Sanayile�mi� �lkelerin iktisadi performanslar�na yenilik/inovasyon yapabilme yetenekleri �nemli katk� sa�lamaktad�r. Yenilik sadece bilim ve teknolojik alandaki geli�melere de�il; ayn� zamanda teknoloji, hizmet, kullan�c�-merkezlilik ve sosyal yenilik aras�nda k�pr� olarak hareket edebilen tasar�m odakl� geli�melere de ba�l�d�r. G��l� tasar�m sekt�r�ne sahip �lkelerde tasar�m sadece i� kaynak temelli bir faaliyet olarak ger�ekle�tirilmemekte, Tasar�m Dan��manl�k Firmalar� (TDF), ara�t�rma ve uygulama merkezleri, Ar-Ge laboratuvarlar� gibi d��sal oyuncular da etkin olarak kullan�lmaktad�r. Yeni nesil yenilik modelleriyle birlikte kabul g�ren, yenilik ili�kili d��sal oyuncular gerek kendi i�inde olu�turduklar� gerekse �retim end�strileri ile olu�turduklar� yak�n ve uzak mesafeli yenilik�i ve i�birlik�i networkler i�inde yer alarak, firmalar�n rekabet�ili�ine katk� sa�lamaktad�r.

T�rkiye�de de son y�llarda yenilik ve tasar�m�n rekabet g�c� kazan�m�na sa�lad�� katk� ve role dair fark�ndal�k artm��, �zellikle 2000�ler sonras�nda konuya dair politik, yasal ve y�netsel d�zenlemelere gidilmi�tir. Tasar�ma ili�kin politikalar ve desteklerin dayand�� temel teorik �er�eve do�rusal yenilik modellerinden beslenmekte, yeni nesil yenilik modelleri etkin olarak kullan�lmamaktad�r. Halbuki T�rkiye�de s�n�rl� �r�n ve teknolojik yenilik yapma kapasitesine sahip imalat sanayi firmalar�n�n oran� y�ksektir ve farkl� b�y�kl�kteki imalat sanayi firmalar�yla d�� kaynak temelli yenilik sa�lay�c�lar� aras�ndaki yak�n ve uzak mesafeli i�birlik�i (yerel ve k�resel) network kullan�m oranlar� d��kt�r. Sunulan makalenin amac� tasar�ma ili�kin destek programlar�n� yenilik modelleri perspektifinden analiz ederek, �r�n yenili�inde tasar�m�n etkin olarak kullan�labilmesi i�in kavramsal bir �er�eve olu�turmakt�r. Bu ama�la y�r�rl�kte olan politika ve strateji belgelerine, kamunun sa�lad�� do�rudan ve dolayl� tasar�m destek programlar�na odaklan�lmaktad�r.

Anahtar Kelimeler: tasar�m politikalar�, tasar�m destek programlar�, end�striyel tasar�m, yenilik modelleri, yerel ve k�resel networkler

Teng�z �nsal. Assesing design support programmes from an inovation models perspective in Turkey. Megaron. 2016; 11(1): 150-161

Corresponding Author: Teng�z �nsal, T�rkiye

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